WhY BLUE

Because all media agencies are not created equal.

Blue Plate Media Services is a leading, globally recognized, media strategy, planning and buying agency specializing in play, toys and games, entertainment, baby & child, and the joy of living. 

We connect with Kids.  Moms. And Families. 

That’s what we do.  And, we do it better.

Celebrating 21 years of best-in-class

BPMS has the experience, research, reputation, analytics, buying power, and campaign measurement metrics, to deliver breakthrough campaigns that maximize your investment and drive your brand.

At BPMS, we deliver a deeper level of partnership and a refreshing approach to media planning and buying that is up close and personal.  Grounded in research, and using our proprietary Media Mix Optimizer, we develop an orchestrated mix of measurable media, that reaches and engages your customer and drives them to action.  We provide real time analysis, optimization, benchmarking, and transparent, detailed dashboard reporting that ensures your campaign’s success.

BPMS consistently outperforms industry benchmarks.  We build targeted, strategic, efficient, best-in-class, non-templated, cross-screen campaigns that deliver results – and the analytics to support it. 

Digital First > TV Everywhere