Blue Plate Media Services, in association with The Toy Association, proudly presents:
16th Annual Blue Plate Media Lounge
Turning media plans into drivers of profitability. You’ve got questions. We’ve got answers.
BPMS Roundtable Discussions - get the insights you need to power your next launch. 15-minute sessions connecting toy and game brands with industry experts to discuss today’s media challenges—and uncover tomorrow’s opportunities.
Be our Guest - Monday, February 16th Jacob Javits Center – Room 1D05
Choose your topic. Choose your time. Get the answers you need. Expert Roundtables — Reserve Your Session
SESSION 1: Building Your Media Mix in a Modern World Actionable steps to effectively engage with your consumer to drive brand success
SESSION 2: Why Awareness Is Becoming a Performance Metric Understand why upper-funnel media is now essential—even for ROI-driven campaigns
SESSION 3: Maximizing Digital Retail Media Leveraging retail media for measured attribution
SESSION 4: Facebook ROI: From Conversion to Awareness Performance is changing—how to adapt your strategy to unlock ROI
SESSION 5: Creator Talent for Maximum ROI Integrate creators into your media mix to amplify content and accelerate returns